Virtual Tour Widget for Website. Builder 360° Tours - Poper
Virtual Tour Widget

Virtual tours on your website.

Upload panorama or regular scene images, link them into a multi-scene tour, add hotspots where the selected layout renders them, and pick from 12 cinematic layouts.

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Built for builder website teams

Timetics
Academie Digitale
Goldcast
nbcf
Seedstock
Wow
Linkxar
Gale Toyota
Skills
Rugby Sport
Lamp
Leaktronics
Steel
Theatre in Chicago
Globerto
Meetup
FYM
Zeben
Kraftix
IETraditionala
Meethires
Leadscrape
Happily
Timetics
Academie Digitale
Goldcast
nbcf
Seedstock
Wow
Linkxar
Gale Toyota
Skills
Rugby Sport
Lamp
Leaktronics
Steel
Theatre in Chicago
Globerto
Meetup
FYM
Zeben
Kraftix
IETraditionala
Meethires
Leadscrape
Happily
Available on Poper plans

Try the live virtual tour widget

Live demo, not a screenshot. Pan with your cursor, hover hotspots, switch scenes. What you see here is what ships to your site.

Before and after Poper

See the widget live on a real page.

Here is the widget embedded on a real page layout, before and after. Style it to match your brand, then copy one snippet to go live.

your 360 panoramas
An equirectangular 360 panorama photo of a multi-room property as captured by a 360 camera, ready to upload into a virtual tour sceneBefore
An equirectangular 360 panorama photo of a multi-room property as captured by a 360 camera, ready to upload into a virtual tour scene
atlas-realty.com
atlas-realty.com listing page in a deep-rose and warm-cream palette showing a 4-bed colonial in Brooklyn with the Poper virtual tour viewer embedded, hotspot markers over a living room scene, a multi-scene sidebar, and a Schedule a Visit buttonPoper widget live
atlas-realty.com listing page in a deep-rose and warm-cream palette showing a 4-bed colonial in Brooklyn with the Poper virtual tour viewer embedded, hotspot markers over a living room scene, a multi-scene sidebar, and a Schedule a Visit button

Mockups for illustration. Style the widget to match your site and embed in 90 seconds.

How to use it

How to add a virtual tour to your website

Three setup steps in the Poper builder.

  1. 01

    Add your scenes and panoramas

    Upload your own panorama or scene images, one per scene, and give each scene a title, description, tag, and a call-to-action button. Drag to reorder. A tour can hold up to 10 scenes.

    Poper virtual tour builder showing a scene list with image uploaders, scene titles, descriptions, tags, and a call-to-action button field for each scene
  2. 02

    Add hotspots and brand the tour

    Place hotspot markers on a scene with a title, short description, and optional link, then pick one of 12 layouts. Available style controls vary by layout.

    Layout picker showing the 12 virtual tour templates (Hyper Motion, 360 Drag, Cinematic, Glass Portal, 3D Tunnel, Split Story, Grid View, Minimal, Stream, Isometric, Spotlight, Magazine) plus brand color and control settings
  3. 03

    Copy the snippet and embed

    Paste the Poper embed snippet into your site. Works anywhere your Poper embed snippet is supported.

    One-line embed script tag for the Poper virtual tour widget shown in a dark code editor with a Copy button and supported platform badges

Works everywhere

Works with every website platform you already use

Drop-in install on WordPress, Shopify, Wix, Squarespace, Webflow, Framer, Ghost, and any HTML-friendly stack. No build step, no developer needed.

WordPress
Shopify
Wix
Squarespace
Webflow
Framer
Ghost
HTML

Plus 250+ other platforms via the embed snippet. If your site can render a <script> tag, it can render the Virtual Tour Widget: Embed 360° Panorama Walkthroughs on Your Site.

What you get with Poper Virtual Tour

Six things that matter when you are embedding a 360 tour, not 30 features no one uses.

A WebGL panorama viewer, built in

The virtual tour widget ships its own WebGL equirectangular renderer, so an uploaded wide image can become a look-around scene rather than a flat image. The viewer treats images wider than roughly 1.5:1 as panoramas and renders standard photos with a pan treatment. Visitors pan with the cursor or by dragging, and the canvas resizes to its container so the tour fits any layout. No third-party viewer, no external embed dependency.

Multi-scene tours with linked panoramas

Build a tour from up to 10 scenes, each its own panorama with a title, description, tag, and call-to-action button. Reorder scenes by dragging. Visitors move through the tour scene by scene with the layout's own navigation.

Hotspot markers where layouts render them

Place up to 5 hotspots per scene. Each shows a title and description on hover and can open an optional link.

Cursor and drag navigation

Visitors look around by moving the cursor or by grab-and-drag. Optional autoplay is available for 360-style navigation and is disabled in grab-drag mode.

12 cinematic layouts, available brand controls

Hyper Motion, 360 Drag, Cinematic, Glass Portal, 3D Tunnel, Split Story, Grid View, Minimal, Stream, Isometric, Spotlight, and Magazine. Use the layout-specific color, navigation, and display controls exposed by the selected layout.

Container-aware viewer

The WebGL canvas observes its parent and re-renders on resize. Validate performance and visual fit on the final page.

Use cases

Where Virtual Tour Widget: Embed 360° Panorama Walkthroughs on Your Site actually moves the needle

Four buyer types who get the most lift from embedding Virtual Tour Widget: Embed 360° Panorama Walkthroughs on Your Site on their site.

Brick colonial home listing page with a 360 panorama tour badge and a card showing a multi-room tour for a Brooklyn property

Real estate listings

Embed a 360° panorama walkthrough on each property page. Add a scene per room, drop hotspots on key features, and put a Book Viewing button right in the tour.

Hotel room panorama with a king bed and a window framing a sunset cityscape, a 360 tour bubble, and three room amenity cards

Hotel + accommodation

Show rooms, lobbies, and grounds as panoramas so guests explore the space before they book. Give each scene a clear call-to-action button.

Grand ballroom panorama with chandeliers and a deep-rose aisle runner, a 360 tour badge, and a capacity card

Event venues

A multi-scene tour with hotspots on capacity, staging, and catering areas does the walkthrough for you.

Museum gallery panorama with framed paintings under track lighting, a wooden bench, and a Modern Wing info plaque

Museums + galleries

Bring exhibits to remote visitors. Upload panoramas of each gallery, link them into a tour, and add hotspots that describe individual works.

Poper vs other virtual tour widgets

Most virtual tour tools either lock you into their hosting or ship one rigid viewer. Here is how the popular widget builders compare.

 Recommended
Poper
Elfsight 360 Viewer
Common Ninja 360
Panoee
Poper workspace available
Limited views
Limited views
Limited tours
Upload your own 360° panoramas
Built-in WebGL panorama viewer
Multi-scene tours with scene linking
Paid only
Paid only
Hotspot markers with title and link
Limited
Number of layout templates
12
Limited
Limited
Limited
Cursor-follow and grab-drag navigation
Drag only
Drag only
Drag only
Brand-match styling (colors, font, controls)
Paid only
Paid only
Paid only
Pricing for unlimited tours
Plan details vary
Vendor pricing varies
Vendor pricing varies
Vendor pricing varies
Bundled with popups, forms, more widgets

Comparison reflects external competitor positioning. Verify current details on each provider's site.

Implementation-focused setup notes.

Brokers, hoteliers, and venue teams who put their spaces online with Poper.

Full-property tours
We uploaded a panorama for every room and linked them into one tour per listing. Buyers explore the whole property before they ever call us.
Jennifer Blake
Jennifer Blake
Broker · Atlas Realty
Live without a developer
The Glass Portal layout paired the panorama with our room details perfectly. Setup was a panorama upload and a few hotspots, no developer.
Marco Rossi
Marco Rossi
Director of Digital · Coastal Resort Group
Fewer site visits needed
Hotspots let us label what matters in each space: capacity, staging, catering. Planners get the walkthrough without us scheduling a site visit.
Priya Mehta
Priya Mehta
Venue Sales Lead · GrandHall Events

Pricing

Simple, yearly pricing. Save up to 40%.

All plans are billed yearly. Each card shows the per-month equivalent. Start free, then upgrade only when you need more campaigns, websites, or AI credits.

Yearly billing · save up to 40%

Starter

Essential lead capture for solo creators and growing businesses.

$15/mo

billed $180/year

  • 5 active campaigns (5 widget instances)
  • 1 website, 1,000 leads/mo
  • 100+ templates, 10+ display formats
  • Smart triggers & basic analytics
  • No Poper branding
  • 500 AI credits
Start with Starter
Most popular

Pro

Full engagement suite with A/B testing, gamification & unlimited leads.

$29/mo

billed $348/year

  • Everything in Starter
  • Unlimited campaigns & leads
  • 10 websites, 5 team seats
  • A/B testing & gamification
  • Multi-step forms & quiz builder
  • Custom domain (CNAME), 2,000 AI credits
Start with Pro

Business

Unlimited everything with white-label, API access & advanced analytics.

$79/mo

billed $948/year

  • Everything in Pro
  • Unlimited websites & team seats
  • White-label (add-on) & API access
  • Logic jumps, live quizzes & polls
  • Payment forms (Stripe/PayPal)
  • Advanced analytics, 5,000 AI credits
Start with Business

Prices shown for the 50k monthly visitor tier on yearly billing. A Free Forever plan ($0) and a custom Enterprise plan are also available. No contracts, cancel anytime.

Guide · 3 min read

The complete guide to embedding a virtual tour on your website

Virtual tours have moved from novelty to expectation. Buyers browsing property, guests choosing a hotel, and planners booking a venue all want to explore a space before they commit, and a 360° panorama tour lets them do exactly that without leaving your site. This guide walks through what actually matters when you add a virtual tour widget in 2026: how a WebGL panorama viewer works, capturing and preparing equirectangular panoramas, structuring a multi-scene tour with hotspots, and choosing a layout that fits your page.

01

How a WebGL 360° panorama viewer works

A 360° panorama is a single image that captures the full sphere of a location. Stored flat, it looks stretched and warped, an equirectangular projection. A panorama viewer maps that flat image back onto a sphere and shows the visitor a window into it, so dragging or moving the cursor pans the view as if they were standing in the room. The Poper virtual tour widget does this with its own WebGL renderer rather than an external embed: it samples the equirectangular image in a fragment shader and projects it through the current view angle and field of view. The viewer also detects whether an uploaded image is actually a panorama (wider than roughly 1.5:1) or a standard photo, and renders a regular photo with a subtle planar pan instead of forcing it onto a sphere. Because the renderer is built in, there is no dependency on a third-party viewer or hosting service.

02

Capturing and preparing panoramas for your tour

The widget accepts uploaded scene images and treats images wider than roughly 1.5:1 as panoramas. Standard photos render with a pan treatment. Hosted-image URLs are also accepted if your images already live on a CDN.

03

Structuring a multi-scene tour with hotspots

A single panorama is one room; a tour is the whole space. The Poper virtual tour widget lets you build a tour from up to 10 scenes, each its own panorama with a title, description, tag, and a call-to-action button. You reorder scenes by dragging, and visitors move through them with the navigation built into your chosen layout. Within a scene you can place up to 5 hotspots. A hotspot is a marker pinned to a point in the panorama; it shows a title and a short description when a visitor hovers it, and it can carry an optional outbound link. Use hotspots to call attention to what matters in a space, a renovated kitchen, the view from a balcony, the capacity of a ballroom, and the per-scene button to drive the next step, such as booking a viewing or requesting a quote.

05

Choosing a layout for your virtual tour

The Poper virtual tour ships 12 layouts so the same scenes and panoramas fit very different page designs. Hyper Motion is a cinematic, HUD-style presentation with prominent hotspots. 360 Drag foregrounds the drag-to-explore interaction with guided navigation. Cinematic leans on bold transitions and storytelling. Glass Portal is a frosted-glass split view that pairs the panorama with scene detail. 3D Tunnel, Split Story, Grid View, Minimal, Stream, Isometric, Spotlight, and Magazine each frame the tour differently, from an editorial split layout to a clean, distraction-free frame to a magazine-style cover. Every layout uses the same scene and hotspot data, so choosing one is about visual fit with your brand and page rather than a feature trade-off.

Quick reference

What is Virtual Tour Widget: Embed 360° Panorama Walkthroughs on Your Site?

A virtual tour widget is an embeddable script that displays interactive 360° panoramas on a website. The Poper virtual tour widget renders panoramas you upload with a built-in WebGL viewer, links them into a multi-scene tour, and supports hotspot markers and 12 layouts.

Key facts

  • The Poper virtual tour widget includes its own WebGL equirectangular renderer, so panoramas become true look-around scenes with no third-party viewer
  • You upload your own 360° panorama images; the viewer detects panoramas versus standard photos and renders each correctly
  • A tour holds up to 10 scenes, and each scene holds up to 5 hotspots
  • A hotspot is a positioned marker with a title and description that shows on hover and can carry an optional outbound link
  • Navigation is cursor-follow or grab-and-drag, with optional autoplay rotation
  • 12 layouts ship out of the box, from cinematic Hyper Motion to a clean Minimal frame

Last fact-checked: . We re-verify every quarter.

Tutorial

See the Virtual Tour Widget in action

A quick walkthrough of setting up and embedding this widget.

Tutorial video coming soon

Frequently asked questions

Can't find the answer you're looking for? Chat with our support team.

Contact Support

Stop forcing buyers to imagine your space

Poper renders uploaded wide images with its WebGL panorama viewer.

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