Does this work for Outlook?

This specific link is for Google Calendar. For Outlook/Apple, you typically need to generate an .ics file (which is more complex).

Google Calendar Link Generator

Increase attendance. Make it one click for users to add your webinar, sale, or event to their calendar.

Event Title

Start & End Time

Description

Location / Link

https://calendar.google.com/calendar/render?action=TEMPLATE&text=&dates=20251230T124229Z/20251230T134229Z&details=&location=

Preview Button

You can style this link however you want (e.g., as a button or text link).

Fill in the event name, time, and description.

The tool creates a special Google Calendar URL.

Paste this link behind a button in your newsletter or confirmation email.

If an event isn't on the calendar, it doesn't exist. Sending an 'Add to Calendar' link drastically increases attendance rates.

The link uses UTC time (Z), so Google Calendar will automatically convert it to the user's local timezone.

This ensures your international attendees show up at the right time.